If you're trying to attract the attention of the Millennials, you need to be on Instragram. You might need to recruit some influencers as well. Social media guru Kristy Sammis explains how to do it to Felicity Carter.
Wine Business International
As orange wines emerge on wine lists and retail shelves alike, Simon Woolf argues that orange is no fad, but a way to make some grapes sing.
This year ProWein celebrates its 25th year anniversary, having achieved a place at the centre of the international wine world.
New figures show that wine drinking continues to grow in the US, even though overall alcohol consumption is declining. Sophie Kevany reports.
from Liz Gunnison at portfolio.com
In its latest expansion, Amazon.com is looking to sell wine online. But it may stumble the same way other Internet retailers have: It's still not possible to ship legally to many US states, and for others, it requires investment, such as having a brick-and-mortar etail outlet in that state.
by Joseph Chaney at Reuters
China could become the industry's next Chile: a font of quality and affordable wines. China's wine industry is expected to grow to roughly $13.7bn in 2010, up from $10.5bn in 2007, according to research from Euromonitor, and experts say it could be the world's eighth largest wine consumer by 2012.
by Ken Gargett
Dr James Kennedy, associate professor at Oregon State University's Department of Food Science and Technology, will join the Australian Wine Research Institute as a research manager from the beginning of 2009.
by Cathy van Zyl MW
The South African Wine & Spirit Board (SAWB) has agreed that Riesling, rather than Crouchen, is Riesling and that it may be bottled for sale in South Africa without the ‘Rhine’ or ‘Weisser’ prefix - but only from the 2010 harvest.
by Meininger’s Wine Business International
The head of the governmental committee for drug abuse, Sabine Bätzing from the Social Democratic Party, complained last Monday in Berlin that increased advertising was responsible for encouraging alcohol use
among minors. The more publicity they see, the sooner they begin drinking, she said.
by Sophie Kevany
Marked problems with both prices and supply of wine bottles have been found in a range of European countries—including price increases of more than 10% and delayed deliveries, leaving wine makers having to refuse orders or adapt deliveries. by Sophie Kevany
by Amy Martinez at The Seattle Times