Wine Business International

Kristy Sammis, CLEVER

If you're trying to attract the attention of the Millennials, you need to be on Instragram. You might need to recruit some influencers as well. Social media guru Kristy Sammis explains how to do it to Felicity Carter.

Josko Gravner. Photo by Simon Woolf
18. January 2019 - 12:00

As orange wines emerge on wine lists and retail shelves alike, Simon Woolf argues that orange is no fad, but a way to make some grapes sing.

The Tasting Zone at ProWein 2018
18. January 2019 - 11:00

This year ProWein celebrates its 25th year anniversary, having achieved a place at the centre of the international wine world.

18. January 2019 - 10:15

New figures show that wine drinking continues to grow in the US, even though overall alcohol consumption is declining. Sophie Kevany reports.

Photo by Jim Strasma on Unsplash
21. December 2018 - 11:15

Export or die could be the mantra of the wine trade. If you're going to move into export markets, you need to know how they operate. Fortunately, high quality market information is available.

16. December 2018 - 16:30

There have been a rash of hybrid wine products hitting shelves lately, from wine fermented in Bourbon barrels to Penfolds' Baiju wine. Robert Joseph asks if these products are innovative or merely outrageous.

Photo by Vincenzo Landino on Unsplash
16. December 2018 - 16:15

As the marketing adage goes, it’s not your competitors you need to worry about, it’s your imitators. Elizabeth Gabay MW looks at what’s happening in Provence.

Photo by Dorian Mongel on Unsplash
16. December 2018 - 16:15

The power players of New York are a tough crowd. But if you want to put your wines on the menu of the Big Apple, you need to know who they are. Jeff Siegel reveals all.

Allan Sichel, CIVB
12. December 2018 - 9:30

Bordeaux's wine growers are lowering their use of herbicides and pesticides, reports Sophie Kevany.

Photo by Pat Krupa on Unsplash
9. December 2018 - 14:15

Japanese wine consumers have a wide and deep range of buying options. Roddy Ropner explores the major outlets.

Photo by Vlah Dumitru on Unsplash
9. December 2018 - 14:15

What does a bottle of wine have in common with opera? The audience needs some help to understand what's going on, says Robert Joseph.