Heading to ProWein? Here’s how to make the most of your visit.
Organise your appointments
The Extended Exhibitor Search on ProWein’s website offers you an easy way to plan your visit to ProWein. The tool lets you filter contacts and make appointments more seamlessly, using MyOrganizer and MyCatalog to keep it all in order.
Notable Fair Events
From individual exhibitor events to the central tastings, there’s more on tap at this year’s ProWein than ever. Here’s what you can expect:
· The central tasting zone in Hall 17 is devoted to the wines that impressed at the MUNDUS VINI spring tasting. Some 500 wines will be available for open tasting.
· The stylish Champagne Lounge is open again in Hall 12, where more than 60 wines from 40 estates will be exhibited.
· Taste the latest cocktail trends at the FIZZZ Lounge in Hall 12, where the latest bar techniques will be demonstrated.
· What’s the same but different? Find out in Hall 16, where 10 participants will showcase their creative marketing methods.
· Immerse yourself in new packaging ideas in Hall 13, where the latest technology and thinking will be showcased.
· Tastings, tastings, tastings. Whether you want to benchmark your own wines, or simply wish to learn more about the diverse range of wines in the world, you could do no better than to check the list of tastings.
Visit prowein.com for more information
ProWein goes City 2017
For a decade now, Düsseldorf has partnered with ProWein to showcase the best of what the city can offer. With your food- and wine-loving colleagues and partners, you can enjoy a literal feast of wine tastings, special menus, cookery courses and parties, plus the popular Gourmet Walk.
This year, some 50 restaurants, hotels and wine merchants will be taking part in the joint initiative of Messe Düsseldorf and the trade association Destination Düsseldorf. prowein-goes-city.de
Düsseldorf beyond the Messe
If you find yourself with a few hours to spare, head out to explore Düsseldorf, beginning in the famous, cobble-stoned Altsadt (Old Town). This is home to the significant cultural venues of the city, such as the Opera House, Theatre and Concert Hall; some of the city’s most beautiful churches, like the 13th-century Sankt Lambertus Basilika; and the renowned Museum Kunstpalast.
The contemporary destination MedienHafen boasts some stunning postmodern architecture, courtesy of Frank Gehry. Here you’ll find plenty of trendy bars and restaurants that are perfect for an after-show meeting with clients, or for relaxation.
Düsseldorf is also known as an elegant shopping destination thanks to Königsallee, a boulevard of high fashion and extravagant wares, and a number of luxury hotels and top-class restaurants.
For more recommendations, see Düsseldorf Marketing & Tourismus’s Best of Düsseldorf page:
And lastly, don't miss this discussion on Spanish wine, between Gonzalez Byass and Meininger's Wine Business International.
Monday 20th March
ICEX Pavilion Tasting Area